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July 2020
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Social media optimization
engine optimization, in that the goal is to generate web traffic and increase awareness for a website. In general, social media optimization refers to
Social media
community Participatory media Social media marketing Social media mining Social media optimization Social media surgery Social media detoxification Kietzmann
Social media marketing
Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing
Digital marketing
marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books
Social commerce
social media optimization, social applications and social advertising. Technologies such as Augmented Reality have also been integrated with social commerce
Social media mining
optimization and mathematics. It encompasses the tools to formally represent, measure and model meaningful patterns from large-scale social media data
Landing page
facilitate social media sharing. Landing page optimization (LPO) is one part of a broader Internet marketing process called conversion optimization, or conversion
Social learning theory
optimization problems. Compared with other bio-inspired global optimization algorithms that mimic natural evolution or animal behaviors, the social learning
Investment in social media
Social Media consists of a myriad of means in which the interactions among people using web-based tools and platforms creates online virtual communities
Online presence management
development, blogging, search engine optimization, pay per click marketing, reputation management, directory listings, social media, link sharing, and other avenues